What is Livvy Dunne's 2024 NIL Valuation? (2024)

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What is Olivia Dunne's NIL valuation? ›

With an estimated NIL valuation of $3.9 million, she's the second-highest valued collegiate athlete.

Josh Sanchez | Jul 8, 2024

Livvy Dunne is heading back to LSU. The social media starlet and member of LSU's 2024 national champion gymnastics team, announced that she will be returning for her fifth-year of eligibility. As you would expect, Dunne announced the news in a post on social media.

LSU's Livvy Dunne Agrees to Multimillion-Dollar NIL Contract with Passes. LSU gymnast Livvy Dunne signed a multimillion-dollar NIL deal with Passes, a company that helps content creators further monetize their sizable social media followings.

Livvy Dunne Net Worth

According to On3.com, she earns $3.9 million per year, up from a $3.3 million evaluation before LSU won the national championship. Last season, she was a part of the LSU women's gymnastics team which won its first national championship in program history.

Since 2021, student-athletes have been able to do the same through Name, Image, and Likeness (NIL) deals. Through several endorsem*nts, Baltimore's own Angel Reese's NIL value soared to $1.8 million, according to reports. Reese has been strategic about reinforcing her salary through collaboration.

Unrivaled, the 3-on-3 women's basketball league launched by Breanna Stewart and Napheesa Collier, has signed UConn guard Paige Bueckers to a NIL deal that includes equity. According to The Athletic, Bueckers will become the first active NCAA athlete to have an ownership stake in a professional league.

Dunne criticizes the USA elite gymnastics program

Another reason why Dunne, 21, decided not to try to compete at the Olympics is her experience while training as an elite gymnast at Karolyi Ranch. “The elite gymnastics program is pretty dysfunctional”, she revealed.

Social media fame

Initially she posted videos of her gymnastics but later started posting videos of other areas of her life as well. As of February 2023, Dunne is the most-followed NCAA athlete on social media, with more than 8 million followers on TikTok and 5 million on Instagram.

2. Louisiana State University gymnast Livvy Dunne is the highest-valued female college athlete, with an estimated NIL Valuation of $3.9 million. With a combined social-media following of 13.2 million people, Dunne is one of the most-followed student-athletes ever, which likely helps brands gravitate toward her.

LSU gymnast Olivia Dunne is one of the highest-paid athletes in terms of NIL, across both men's and women's sports. She is, in fact, the highest-paid woman in NIL history, with a valuation of $3.9 million, according to ON3NIL.

Who is the highest-paid student athlete in the NIL? ›

Alabama quarterback Bryce Young sits atop this list as one of the highest-paid current college athletes. It helps that he's among the most popular names in college football. Last year's Heisman Trophy winner had reportedly already earned close to $1 million in NIL deals coming into 2022.

Dunne has been one of the biggest beneficiaries of the NCAA's decision to allow student-athletes to start profiting from selling their NIL rights. According to On3's ranking, which tracks NIL deals, Dunne is second with a valuation of US$3.9 million.

Dunne is estimated to have made 2.3 million in 2023 as "TikTok's million-dollar tumbler." Aside from her massive deal with Passes, her brand partnerships include Motorola, American Eagle and Vuori. She was featured on the Forbes 30 Under 30 list for sports this year.

Celebritynetworth.com estimates that Biles' net worth is $20 million. The site also says that around the time of the 2020 Tokyo Games, "Biles was the highest-paid Olympic athlete in terms of endorsem*nts." It estimates that the gold medalist earned "at least" $20 million from brand deals between 2019 and 2021.

9) Angel Reese, LSU – $1.8 million

Over the course of her college basketball career, forward Angel Reese was one of the most dominant athletes in the sport. Accordingly, she became one of the highest paid college athletes.

But she is also incredibly talented in the gymnastics game and is one of the most prized assets that the Tigers have, and she could possibly turn out at the Olympics in the future. She has averaged a 9.863 throughout the campaign on the floor as she replaced KJ Johnson.

The Livvy Fund will provide LSU female athletes with exclusive industry tips and connections Livvy has built. It is the hub for brands and fans to contribute to and support our Lady Tigers.

Dunne has never participated in the Olympic Games. She sat out in 2020 and is not in Paris 2024. Her absence has not been by personal choice, but because of the after-effects of an injury suffered during her junior career.